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Products and the Environment

High technology, low consumption: optimum environmental performance

In its commitment to sustainability, the Group is firmly convinced that respect for the environment is not only a moral duty but a strategic factor for competitiveness and the viability of its business model. Often ahead of international legislation, Indesit Company develops home appliances that are increasingly efficient, ecological and recyclable, and is constantly raising the bar. The Group’s priority treatment of sustainability issues is reflected in its participation in employers associations. For example, it was a founder of CECED Italia (Italian association of domestic and professional appliance manufacturers) and is active in ECODOM (Italian white goods makers waste disposal consortium).

Promotion and awareness raising for eco-sustainable consumption

Given that use of home appliances is the most environmentally impacting stage of their life cycle, it’s vital to tell consumers how to use them properly. The Group provides full information on this, in both the instructions for use and in the relevant sections of the website. In 2007, a programme for measuring a home’s environmental footprint was made available on the Company website. By doing a series of attitude tests, employees can assess their own environmental performance at home and modify their habits accordingly.

The main product innovations are tied to the introduction of new platforms on a cyclical basis over the years. 2007 saw the launch of a new 60cm dishwasher platform making it possible to increase the mix of dishwashers with class AAA. In 2007, 97% of dishwashers sold by the Group were in energy class A (against 88% in the two-year period 2005-2006). In particular, class AAA moved from 38% in 2005-2006 to 61% in 2007. Class A and A+ washing machines rose from 86% in 2005-2006 to 89% in 2007, while in class A++ Indesit Company reached 11%. Fridges in class A to A++ moved up from 57% in 2006 to 60% in 2007, while classes A+ and A++ went from 11% in 2006 to 14% in 2007.

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